Product Adaptation to Different Markets through Technology Innovation
Background and Aim: Markets are getting increasingly complex, competitive and changing. A firm’s ability to respond to environmental challenges is a significant factor for its survival and success. To establish itself in the market, a company needs to adjust the product in a way that meets the expec...
| Main Authors: | , |
|---|---|
| Format: | Others |
| Language: | English |
| Published: |
Linköpings universitet, Företagsekonomi
2012
|
| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-78893 |