Why do newly graduated students choose to apply for jobs in small cities? : A Bachelor thesis exploring what newly graduated students consider being an attractive employer in a small city.

Background: Employer branding is a concept that describes a company's reputation as a work place. Working with the employer brand can help companies to attract talented employees and also retain them in the company. It is therefore important that companies understand what makes an employer attr...

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Bibliographic Details
Main Authors: Emanuelsson, Amanda, Hultberg, Victoria, Fridell, Wilma
Format: Others
Language:English
Published: Linnéuniversitetet, Institutionen för marknadsföring (MF) 2021
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-105863