Våga surfa längre än vad radiovågorna tar er : En undersökning om P4 Kalmars Facebook-sida och dess medlemmar
The rise of social media has created an endless source of possibilities for companies to interact and connect with their target audiences. As it is a new channel, companies may experience uncertainty on how to use it to its fullest potential. The purpose of this study is to describe how the Public S...
| Main Authors: | , |
|---|---|
| Format: | Others |
| Language: | Swedish |
| Published: |
Linnéuniversitetet, Institutionen för samhällsvetenskaper, SV
2011
|
| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-12131 |