Kontrasternas ö : En analys av Ölands image och hur öns varumärke kan utvecklas

Öland’s Business Office is on the verge of developing a strategy for the island’s future tourism. Before any work with developing Öland can be carried out, it is essential to gain an understanding of how the place is perceived today. The purpose of this essay is to study the island’s current image a...

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Bibliographic Details
Main Authors: Josefsson, Linnéa, Olsson, Linda, Sabel, Emma
Format: Others
Language:Swedish
Published: Linnéuniversitetet, Institutionen för samhällsvetenskaper, SV 2011
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-12437