Launching a new-to-the-world product
Title: Launching a new-to-the-world product Background: Innovation is something that continuously leads to new knowledge and technologies. A vital step for an innovation is to actually launch it as a product. If the launch would be improved, the rate of success would increase. Purpose: The purpose o...
Main Authors: | , , |
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Format: | Others |
Language: | English |
Published: |
Linnéuniversitetet, Ekonomihögskolan, ELNU
2011
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-13158 |