Institutions, Transaction Costs and Entry Mode Decisions : The Case of Swedish SMEs in India

In the current third wave of internationalization companies from mature markets are investing in emerging markets and increase their foreign activities. For this internationalization process, companies need to enter the market with an appropriate entry mode strategy. Prior research focused mainly on...

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Bibliographic Details
Main Authors: Laier, Sebastian, Schramma, Marieke
Format: Others
Language:English
Published: Linnéuniversitetet, Institutionen för marknadsföring (MF) 2013
Subjects:
SME
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-27297