Employer Branding towards black student : The case of Western Cape, South Africa

The purpose of this field study is to gain an increased knowledge and understanding regarding how Western Cape-based companies work with Employer Branding towards black students by describing, analyzing and concluding the included processes. To reach this purpose a qualitative method was used by int...

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Bibliographic Details
Main Authors: Larsson, Viktoria, Pettersson, Matilda
Format: Others
Language:English
Published: Linnéuniversitetet, Institutionen för organisation och entreprenörskap (OE) 2013
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-28796