Industrial buying behavior in developing countries : a study of Malaysia and Thailand
Despite its significance limited research has been done in the field of industrial buying behavior in the developing countries. This study deals with firms' buying behavior of capital equipments in two of the industrially developing countries of South-East Asia, namely Malaysia and Thailand. Du...
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Format: | Doctoral Thesis |
Language: | English |
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Luleå tekniska universitet, Industriell Ekonomi
1991
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-25724 |