The role of instagram in choosing a travel destination
The aim of this research has been to explore and further describe the use of Instagram for destination marketing. The purpose of this study was to better understand how marketing objectives can be achieved using Instagram. Based on the research question a literature review was formed. Methodological...
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| Format: | Others |
| Language: | English |
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Luleå tekniska universitet, Institutionen för ekonomi, teknik och samhälle
2019
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-76377 |