Communi(ty)cating Climate Change-A qualitative analysis of the zero waste movement in Cologne
This research analyzes the zero waste movement in Cologne, Germany, aiming to findout how media and communication influence pro-environmental (consumer) behavior ofan already environmentally aware target audience. A special focus lies on what dominantchannels and mediums are used as well as what rol...
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| Format: | Others |
| Language: | English |
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Malmö universitet, Fakulteten för kultur och samhälle (KS)
2018
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-23908 |