Store design : A comparison between luxurious and normal/regular fashion stores

The purpose of this study is to do a comparison between luxurious fashion stores and normal/regular ones, describe the differences in terms of the store design and discuss the influences and their impact on the customer experience. The second purpose is to give suggestions to normal/regular fashion...

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Bibliographic Details
Main Authors: Alazzawi, Jinan Riadh, Farcuta, Loredana Alexandrina
Format: Others
Language:English
Published: Mälardalens högskola, Akademin för hållbar samhälls- och teknikutveckling 2012
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-14992