Social Good and Stakeholders' Engagement in the Pharmaceutical Industry : Case Study of AstraZeneca Corporate Responsibility Practices

Private organizations are facing organizational field pressures which need to be addressed from an economic and ethical point of view in order to be sustainable in the long term. The present research study analyzes the role of the Pharmaceutical Industry as a provider of a social good and its respon...

Full description

Bibliographic Details
Main Authors: Rusinowska, Magdalena, Traverso, Victoria
Format: Others
Language:English
Published: Mälardalens högskola, Akademin för hållbar samhälls- och teknikutveckling 2009
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-6429