The Pursuit of Sustainable Competitive Advantage : A Profile of the Starbucks Corporation
Title: The Pursuit of Sustainable Competitive Advantage – A Profile of the Starbucks Corporation Authors: Benjamin Adam White & Ettore Moraschinelli Advisor: Jean-Charles Languilaire Date: 2009 May 29 Program: International Business and Entrepreneurship Purpose: To study sustainable competit...
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Format: | Others |
Language: | English |
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Mälardalens högskola, Akademin för hållbar samhälls- och teknikutveckling
2009
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-6510 |