The impact of brand on Thai female consumer in purchase decision of foreign makeup product
Date: 2009-06-02 Program: International Marketing Authors: Anantaya Ponbamrungwong & Sirada Chandsawang Title: The impact of brand on Thai female consumer in purchase decision of foreign makeup product Research Question: Does brand equity affect Thai female consumer in foreign makeup product...
| Main Authors: | , |
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| Format: | Others |
| Language: | English |
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Mälardalens högskola, Akademin för hållbar samhälls- och teknikutveckling
2009
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-6842 |