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Online Marketing Stimuli and Consumer Affective Response: An Empirical Study

Online Marketing Stimuli and Consumer Affective Response: An Empirical Study

Bibliographic Details
Main Authors: Jonsson, Madeleine, Camacho Menendez, Michael
Format: Others
Language:English
Published: Mittuniversitetet, Institutionen för samhällsvetenskap 2010
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-11613
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http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-11613

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