Provisionsbaserad lön och prisskillnader mellan kanaler – en källa till kanalkonflikter? : En fallstudie bland företag i Sundsvall

Today’s companies offer their products and services through multiple distribution channels in an increasing extent, in order to reach bigger markets and more customers. Multiple channels result in an increased risk for channel conflict. This essay is an exploratory and descriptive study with the pur...

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Bibliographic Details
Main Authors: Kloos, Tina, Bäck, Marie
Format: Others
Language:Swedish
Published: Mittuniversitetet, Institutionen för samhällsvetenskap 2008
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-564