Brand Identity : Improving event tourism in Helsinki
The tourism industry is one of the fastest growing industries in the world. Destinationcompetitiveness emphasizes the need to link competitiveness to a destination's ability to delivergoods and services better than other destinations on those parts of the tourism experience regardedas being imp...
Main Author: | Reinikka, Linda |
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Format: | Others |
Language: | English |
Published: |
Södertörns högskola, Institutionen för ekonomi och företagande
2011
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-29915 |
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