Att varumärka en destination : Fallet Vaxholm
The increase in tourism for as well Sweden and Stockholm’s archipelago leads to a heightened competition between the different destinations in the archipelago. There’s also an increase in branding cities and places around the word as well as creating an identity for tourist to recognize themselves i...
| Main Authors: | , |
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| Format: | Others |
| Language: | Swedish |
| Published: |
Södertörns högskola, Turismvetenskap
2016
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-31050 |