Kampen om hjälp : En kvalitativ undersökning om hur hjälporganisationer kan skapa en donationsvana hos Millennials
Millennials are not as committed to charity as the generations before them. Millennials have also been proven very difficult to attract, which is problematic since Millennials are the future donors’ charity organizations must depend on. The purpose of this study is therefore to identify possible pat...
Main Authors: | , |
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Format: | Others |
Language: | Swedish |
Published: |
Södertörns högskola, Institutionen för samhällsvetenskaper
2017
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-32908 |