Förhandlingsretorik : En uppsats om hur skickliga förhandlare övertygar motparten och vilka retoriska medel de använder
This essay is about exploring the rhetorical business negotiation process. The aim has been to find out how skilled salespeople stand out, and what rhetorical means they use to convince the other party. For this study, a qualitative research interview was applied and altogether five vendors in three...
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| Format: | Others |
| Language: | Swedish |
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Södertörns högskola, Institutionen för kommunikation, medier och it
2011
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-9227 |