The use of data in social media marketing : An explorative study of data insights in social media marketing
The marketing possibilities on the Internet is growing and so are social media marketing. The budget devoted for marketing activities on social media is constantly increasining every year and the time users are spending on social media is also increasing. Among the increasing activities comes a vast...
Main Authors: | , |
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Format: | Others |
Language: | English |
Published: |
Umeå universitet, Företagsekonomi
2017
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-139211 |