Building Customer Churn Prediction Models in Fitness Industry with Machine Learning Methods

With the rapid growth of digital systems, churn management has become a major focus within customer relationship management in many industries. Ample research has been conducted for churn prediction in different industries with various machine learning methods. This thesis aims to combine feature se...

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Bibliographic Details
Main Author: Shan, Min
Format: Others
Language:English
Published: Umeå universitet, Institutionen för datavetenskap 2017
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-142515