Svenska slott med hotellverksamhet

This study looks upon the castles in Sweden that have transformed from private residence to running a hotel business on the premises. The focus of the study lies in the differences and similarities of the segmentation and marketing aspects of the hotel business of the castles compared between the di...

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Bibliographic Details
Main Author: Eriksson, Emelie
Format: Others
Language:Swedish
Published: Umeå universitet, Kulturgeografi 2018
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-150529