How To Create Satisfaction : Customer satisfaction in Business-to-Business relationships
This thesis aims to increase the understanding for how customer satisfaction is created in business-to-business relationships in the copying machine and IT sector. A second objective is to contribute to the small, yet growing literature on the topic of satisfaction in business-tobusiness settings. I...
| Main Authors: | , |
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| Format: | Others |
| Language: | English |
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Uppsala universitet, Företagsekonomiska institutionen
2009
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-106706 |