Kunskapsöverföring inom franchisenätverk : En studie av utveckling och överföring av kunskap inom franchisenätverk
This case study has been conducted within the Swedish fitness chain World Class to explore the opportunities for knowledge development and transfers within franchise networks. We have interviewed the product manager at the World Class headquarter, the owner of a franchise club and a local product ma...
| Main Authors: | , |
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| Format: | Others |
| Language: | Swedish |
| Published: |
Uppsala universitet, Företagsekonomiska institutionen
2010
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-127033 |