Knowledge transfer effectiveness in subsidiary initiative selling - : Unlocking the door to subsidiary initiative for managers operating in small developed markets
Purpose The purpose of this paper is to describe, explore and explain the influence of entrepreneurial knowledge transfer effectiveness in the subsidiary initiative selling process. Specifically the flow of tacit knowledge relating to specific entrepreneurial opportunities transferred from subsidiar...
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| Format: | Others |
| Language: | English |
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Uppsala universitet, Företagsekonomiska institutionen
2011
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-162887 |