The Challenges of Internal Communication about Environmental Sustainability

This exploratory study aims to find out the challenges multinational corporations are facing when communicating about the ecological pillar of sustainability internally. By conducting an in-depth investigation of one multinational company, the study identifies three themes which imply potential draw...

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Bibliographic Details
Main Authors: Weber, Lydia, Kuehn, Dominique
Format: Others
Language:English
Published: Uppsala universitet, Företagsekonomiska institutionen 2015
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-257380