Exploring risk management during transition to omnichannel
Major changes with regards to digitalization and new customer behaviours have transformed the retail industry in many ways. One of the latest trends in retail is the focus on omnichannel, in order to stay competitive in today's changing market conditions. Omnichannel is about creating a seamles...
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| Format: | Others |
| Language: | English |
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Uppsala universitet, Företagsekonomiska institutionen
2018
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-354838 |