A comparative study of sustainable communication on hotels’ websites
This thesis investigates how hotels communicate their sustainability efforts to their customers on their websites. As sustainability is becoming more known and more expected, businesses feel more pressure to have sustainable initiatives. However, sustainability has no international standards, meanin...
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Format: | Others |
Language: | English |
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Uppsala universitet, Institutionen för samhällsbyggnad och industriell teknik
2020
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-412990 |