“Confidence for every body”? : En studie av kvinnors mottagande av två kroppspositiva reklamfilmer från KappAhl och Lindex
In light of the recent trend of body positive advertisements, the question arises if they are having the positive outcome intended. The purpose of this study is to investigate how women create meaning in relation to two recently launched body positive commercials from KappAhl and Lindex. This is exp...
| Main Authors: | , |
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| Format: | Others |
| Language: | Swedish |
| Published: |
Uppsala universitet, Medier och kommunikation
2020
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-414964 |