Att uppnå status bland studenter : Studentkommunikationens inverkan på företagets attraktivitet som arbetsgivare

Abstract Purpose/Aim: The purpose of this study is to examine if employer branding affects a company’s attractiveness as employer among students studying economics. The aim is also to identify other factors that could affect a company’s attractiveness as employer. Material/Method: In order to examin...

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Bibliographic Details
Main Author: Muhonen, Jani
Format: Others
Language:Spanish
Published: Uppsala universitet, Institutionen för informationsvetenskap 2005
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-6041