Kunddriven tjänsteutveckling? - en kvalitativ studie av Scandinavian Airlines.
The deregulation during the last decade within the airline businesses have called upon a more fierce competition among airlines. This fact forces airlines to continuously focus on service development in order to offer attractive solutions to satisfy customers changing needs and stay competitive. Thi...
Main Authors: | , |
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Format: | Others |
Language: | Swedish |
Published: |
Uppsala universitet, Företagsekonomiska institutionen
2006
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-8963 |