Making meaning of media messages: How women interact with the messages in direct-to-consumer antidepressant advertisements
Television is a medium through which dominant cultural ideologies about health and illness circulate. Direct-to-consumer (DTC) drug advertisements, such as those for antidepressants, communicate a distinct image of illness and intervention, and have the potential to shape how we understand these exp...
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| Language: | English |
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2015
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| Online Access: | http://hdl.handle.net/10388/ETD-2015-08-2145 |