Identifying Motivations to Encourage Women to Adopt Positive Financial Behaviors

Seventeen women between the ages of 25 and 54 who self-identified as having made a positive financial change within the past two years were interviewed in four focus groups. Participants were asked to identify their motivations for financial behavior change. The analysis of this research data indic...

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Bibliographic Details
Main Author: Rowley, Megan E.
Format: Others
Published: DigitalCommons@USU 2010
Subjects:
Online Access:https://digitalcommons.usu.edu/etd/804
https://digitalcommons.usu.edu/cgi/viewcontent.cgi?article=1800&context=etd