Free newspapers in the United States : alive and kicking

Free newspapers are a substantial segment of the newspaper industry, as well as an under-studied topic within media research. This dissertation considers the economic health of free newspapers and whether they face a dire future given their heavy reliance on advertising, a source of revenue that has...

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Bibliographic Details
Main Author: Tennant, James Ian
Format: Others
Language:en_US
Published: 2014
Subjects:
Online Access:http://hdl.handle.net/2152/23140