A study on the potential for historic preservation as a place branding tool for cities
This research was conducted to seek answers to these questions: 1. To what extent could historic properties in the city represent a place brand image of that city in the early twenty-first century? 2. Could historic preservation be an effective tool for place branding? Contemporary cities in the wor...
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| Format: | Others |
| Language: | en |
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2014
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| Online Access: | http://hdl.handle.net/2152/25802 |