Regional Mexican radio in the U.S. : marketing genre, making audiences
This dissertation investigates how Regional Mexican radio in the U.S. tracks and drives changes in Mexican-American identity by combining different musical genres to create composite portraits of its audiences. Regional Mexican radio, which plays a mixture of ranchera, norteño, banda, and other regi...
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Format: | Others |
Language: | English |
Published: |
2011
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Online Access: | http://hdl.handle.net/2152/ETD-UT-2011-05-3196 |