A comparison of several cluster algorithms on artificial binary data [Part 1]. Scenarios from travel market segmentation [Part 2: Working Paper 19].

Social scientists confronted with the problem of segmenting individuals into plausible subgroups usually encounter two main problems: First: there is very little indication about the correct choice of the number of clusters to search for. Second: different cluster algorithms and even multiple replic...

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Bibliographic Details
Main Authors: Dolnicar, Sara, Leisch, Friedrich, Weingessel, Andreas, Buchta, Christian, Dimitriadou, Evgenia
Format: Others
Language:en
Published: SFB Adaptive Information Systems and Modelling in Economics and Management Science, WU Vienna University of Economics and Business 1998
Subjects:
Online Access:http://epub.wu.ac.at/1504/1/document.pdf