Firm's Optimal Resource Portfolio under Consumer Choice, and Supply and Demand Risks
We study the optimal resource portfolio for a price-setter firm under a consumer choice model with supply and demand risks. The firm sells two products that are vertically differentiated, and has the option to invest in both dedicated and flexible resources. Our objective is to understand the effec...
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Virginia Tech
2014
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| Online Access: | http://hdl.handle.net/10919/28505 http://scholar.lib.vt.edu/theses/available/etd-08032007-211352/ |