Measurement of the strategy construct in the lodging industry, and the strategy-performance relationship
Performance improvement is at the heart of all strategic management. Thus, the principal objectives of this study were to develop an industry-specific instrument to measure lodging strategy, identify a set of strategic dimensions underlying such strategy, and relate performance differences among lod...
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Format: | Others |
Language: | en |
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Virginia Tech
2014
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Online Access: | http://hdl.handle.net/10919/29171 http://scholar.lib.vt.edu/theses/available/etd-10022007-145428/ |