An Exploratory Study of the Strategic Value of Information Technology: A Theoretical Application of the Co-Alignment Model

Despite the impact of Information Technology (IT) in today's service economy, its nature and role are elusive or ambiguous to say the least. This ambiguity has made it so difficult to measure the value of IT. To clarify the ambiguity, this study, with a focus on the strategic dimension of IT...

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Bibliographic Details
Main Author: Jung, Hyung-il
Other Authors: Hospitality and Tourism Management
Format: Others
Published: Virginia Tech 2014
Subjects:
Online Access:http://hdl.handle.net/10919/29276
http://scholar.lib.vt.edu/theses/available/etd-10152004-001208/