The Effects of Superstition as Destination Attractiveness on Behavioral Intention
Superstitious beliefs date back thousands of years and continue to the present, and research suggests that superstitious beliefs have a robust influence on product satisfaction and decision making under risk. The study therefore examines how superstition attitude will impact potential touristsâ in...
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| Format: | Others |
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Virginia Tech
2014
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| Online Access: | http://hdl.handle.net/10919/32609 http://scholar.lib.vt.edu/theses/available/etd-05112012-163128/ |