Assessing the hotel requirements of professional sports teams for the hotel industry
The sports market can produce a consistent and lucrative market for the hotel industry which now is experiencing slow growth and intense competition. In addition to generating revenues, hosting professional sports teams provides excellent public relations and prestige for hotel properties. An extens...
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| Format: | Others |
| Language: | en |
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Virginia Tech
2014
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| Online Access: | http://hdl.handle.net/10919/41944 http://scholar.lib.vt.edu/theses/available/etd-04072009-040915/ |