An investigation of the pricing attitudes and practices of Korean business
The purpose of this study was to explore issues related to the development of pricing strategies. Important questions addressed included the importance of this topic and a description of how prices are set or why prices are set. Also, the concern of whether these issues are general across major type...
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| Format: | Others |
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Virginia Tech
2014
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| Online Access: | http://hdl.handle.net/10919/45163 http://scholar.lib.vt.edu/theses/available/etd-10132010-020117/ |