An empirical investigation of the patronage behavior of nutrition oriented consumers

Patronage behavior was investigated in this study with regard to the nutrition orientation of consumers. The objective of this research was to determine if consumers' patronage behavior of grocery stores, health food stores or restaurants would be significantly related to attitudes and concerns...

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Bibliographic Details
Main Author: Smith, Clare Murphy
Other Authors: Business Administration
Format: Others
Language:en
Published: Virginia Tech 2014
Subjects:
Online Access:http://hdl.handle.net/10919/45185
http://scholar.lib.vt.edu/theses/available/etd-10132010-020306/