Dynamic Pricing in The Presence of Strategic Consumer with Product and Intertemporal Substitution
This study develops a dynamic pricing model with a quality substitutable product, taking into account strategic and myopic consumers. In each of the two periods, the firm can choose between offering a high quality product, a low quality product or both and the corresponding price for the product. St...
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| Language: | en |
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2011
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| Online Access: | http://hdl.handle.net/10012/5978 |