Rough set Kansei engineering: multiple users, multiple Kanseis
The method proposed in this dissertation addresses the need to relate product features to customer expectations. This is particularly difficult given the variety of consumer perspectives and the uncertainty in their assessments. Current statistical methods may not relate all of the market research i...
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| Format: | Others |
| Language: | en_US |
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Wichita State University
2011
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| Online Access: | http://hdl.handle.net/10057/3638 |