Consumer Demand for Local Food from Direct-to-Consumer versus Intermediated Marketing Channels
abstract: Consumers can purchase local food through intermediated marketing channels, such as grocery stores, or through direct-to-consumer marketing channels, for instance, farmers markets. While the number of farms that utilize direct-to-consumer outlets keeps increasing, the direct-to-consumer sa...
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Format: | Doctoral Thesis |
Language: | English |
Published: |
2018
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Online Access: | http://hdl.handle.net/2286/R.I.51618 |