Understanding “Fairness” in India: Critically Investigating Selected Commercial Videos for Men’s Skin-Lightening Products

abstract: This dissertation investigates a subtle yet complex contemporary issue of colorism in India that traces its ideological roots back in the British colonial period or even prior to that. It focuses on the issue of skin-color discrimination in urban Indian men, which is significantly under-re...

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Bibliographic Details
Other Authors: Mukherjee, Sayantan (Author)
Format: Doctoral Thesis
Language:English
Published: 2019
Subjects:
Men
Online Access:http://hdl.handle.net/2286/R.I.55554