Marketing Turkey as a tourist destination in the United Kingdom
The general purposes of this study were to examine the British tour operator's familiarity with Turkey and analyse what image and expectations British tourists have about Turkey as a tourist destination, as well as their experience and satisfaction with the country. Two studies were conducted i...
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University of Strathclyde
1996
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| Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.302019 |